Clairo Care
Clairo Care
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    • Home
    • Maryland
      • For Caregivers
      • For SDS Families
      • For CCS's
    • About
    • Contact Us
    • FAQs
    • Intake Form
  • Home
  • Maryland
    • For Caregivers
    • For SDS Families
    • For CCS's
  • About
  • Contact Us
  • FAQs
  • Intake Form

Why we built Clairo

Clairo is a small, independent team building a better model for disability support services. We started this because we saw too much complexity, too much administrative burden, and not enough support flowing to the people doing the actual care.

About Clairo Care

Mark Stokes

 Mark is the founder and CEO of Clairo. Before starting Clairo, he served as President of Cove Security, where he helped build and scale a company centered on trust, reliability, and protecting families.


For Mark, Clairo didn’t start as a business idea. It started through people in his life. Both he and his co-founder Devin grew up around individuals with intellectual disabilities, and more recently, Mark has been closely involved with a neighbor with severe autism. Through that relationship, he saw how difficult it can be for families to find consistent, high-quality care and how much responsibility they carry on their own.


He cofounded Clairo to build something that gives families more support, make it easier to keep trusted caregivers, and removes the administrative weight that often gets in the way of good care.


Mark is also a father of four, and that perspective shapes how he approaches this work. He cares deeply about building something thoughtful, reliable, and genuinely helpful for families who need it.

Jim Roach

 

Jim has spent over a decade working inside the I/DD system — not advising from the outside, but running operations, sitting across from families, and understanding what actually makes care work day to day.


He spent more than ten years leading Reliant Services, working closely with individuals, families, caregivers, and care coordinators. He later helped build Giv Healthcare in Utah, and continues to be involved there while also bringing that experience to Clairo.


Jim has seen this model from every angle, what holds up, what quietly breaks down, and what families are never told but need to know. He's the person on the team who can tell the difference between a policy that looks good on paper and one that actually works in someone's home.


He's a husband and father, and he approaches this work with the steadiness of someone who has been doing it for a long time. Not because it's a market opportunity, but because he's seen what's at stake when it's done poorly.

Logan Stone

Logan's background is in tech and product where he spent his days doing one thing above all else: talking to people. Sitting with them, watching where they got stuck, and digging into the gap between how a system was supposed to work and how it actually felt to be inside it.


He's brought that same approach to Clairo. Based in the DMV, he's boots on the ground in Maryland. Talking to families, caregivers, and care coordinators, learning how the system is structured, understanding the regulatory landscape, and asking a lot of questions before drawing conclusions. Over the past year he's immersed himself in the I/DD world, and he thinks that's exactly what this space needs more of: people who are willing to listen first.


He's an EMT, and healthcare and human services is where he intends to build his career. Not on the sidelines, but doing the hard work of fixing systems that have been broken for too long.

Tashia Gardiner

TaShia Forrest-Gardiner is a Registered Nurse with over fifteen years of experience working with individuals with I/DD across Maryland — in residential programs, case management, and delegating nurse roles. She knows this population, and what good care actually looks like, as well as anyone.


She joined Clairo because the model made sense to her. After connecting with Logan and learning what Clairo was trying to build, she saw an opportunity to be part of something that gave families more flexibility and control over their care. That mattered to her.


As Clairo's delegating nurse, she brings the clinical experience and steady presence that families in this space need and deserve.

Devin Johnson

Devin is one of the owners of Clairo. He's not a private equity fund or a firm. He's a person who built a business in shipping and logistics, and who has spent years watching friends and family members with I/DD struggle to find reliable care.


That experience is what drew him to Clairo. He believed in what it could be for families who need it.

Frequently Asked Questions

A few reasons. Our Director of Operations, Logan, is based in the DMV area and has built relationships with families and care coordinators across the state, many of which had made it clear that the current IDD options weren't working for them. 


Not at all. Like the families and providers we work with, we're subject to the same lack of communication and transparency from the DDA that frustrates everyone in this space. The only contact we've had with the DDA was through the regional office when we applied to become a licensed provider. No one at Clairo has ever had a conversation with DDA leadership or anyone in the state legislature — and we have no influence over the decisions being made there.


No. Clairo is a small, grassrots,  independently owned company. Our owners are private individuals who have personal connections to the I/DD community and believe in helping improve I/DD services. 


No private equity. No venture capital. No outside firm with a financial stake in our decisions. The people running Clairo are the same people who fund it, and we intend to keep it that way.


We understand why it looks that way — and we want to be transparent about the timeline.


Clairo started the DDA approval process well before we knew anything about the changes coming to the SDS program. It wasn't until last July, in a conversation with a care coordinator in Maryland, that we first heard the SDS wage cuts for family caregivers were likely coming. 


From that point on, we did start thinking seriously about whether Clairo could be a resource for families facing those changes. Not to capitalize on a difficult situation, but because families who lose access to their current caregiving arrangement deserve a real alternative. That's been our focus ever since.

We're not here because of the budget cuts. But we do hope to be useful to families navigating them.


This is one of the most common questions we get, and it deserves a straight answer.


Each individual enrolled in an HCBS waiver has their own personal budget allocated by the state. That funding follows them to whichever provider they choose — it doesn't come from a shared pool, and switching to Clairo doesn't affect anyone else's budget.


Here's the part most people don't realize: many traditional providers can generate significant profit margins on each individual they serve. That's not a secret in this industry — it's just not something that gets talked about openly. A large portion of each person's waiver funding goes toward agency overhead, administrative costs, and margin — before it ever reaches a caregiver.


We chose to build Clairo differently. We accept a smaller margin, use technology to streamline our operations, and pass more of that funding directly to caregivers. We're not receiving more money from the state — we're just taking less of it for ourselves.


That's how caregivers earn more. And that's why we built this.


No — and we want to be as clear as possible about this.


We have deep respect for what self-direction represents. The ability for families to choose who provides care, to have a voice in how that care looks, and to keep trusted people in their loved one's life, that's not just a program feature, it's a right that families fought hard for. We believe in that same principle. It's the entire reason Clairo exists.


We are not a government agency. We have no role in DDA policy decisions, no influence over how SDS is funded or structured, and no financial interest in seeing self-direction reduced or eliminated. Frankly, if self-direction goes away, the philosophy our entire model is built on goes with it.


What we are is an alternative for families who want the spirit of self-direction — the choice, the control, the trusted caregiver, without the administrative burden that comes with managing it alone. Some families thrive in self-direction. Others are exhausted by it. We're here for the second group.


We want self-direction to survive and improve. And we think more options for families, not fewer, is always the right direction.


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